Our commitment

Attention is worth something. So we give some of it away.

BuyerReact pays people for their time and honest reactions — and sends 10% of everything we earn to charity.

Not a campaign. Not a one-off. It's built into how the business runs, from the very first brief.

10% of earningsOn every briefNo cap
The story

The inbox took people's attention for free. We think that's backwards.

Every week, the people who actually buy software get buried in cold emails, calls and LinkedIn messages. Their attention gets taken, and nobody pays for it.

BuyerReact flips that. Vendors set money aside, buyers choose to react, and they're paid for it. Once we got that right, it felt obvious to take the next step: let the value go beyond the two people in the conversation.

Where the money goes

Follow one reaction from start to finish.

Every brief on BuyerReact runs the same path. The last step is the one we're proudest of.
01

A vendor sets money aside

Every brief starts with real money held up front — so a buyer's time is valued before anyone asks for it.
02

A buyer gives a real reaction

Candid feedback, a quick call, an honest no. The person who gives their attention gets paid for it.
03

BuyerReact earns a fee

We keep a small cut for running the network — matching, checking, holding the money safely.
04

10% of that goes to charity

A tenth of what we earn leaves the business and goes to causes that need it. Every single time.

Pay people for their attention. Then pass a piece of it on.

As BuyerReact grows, so does what it gives.

The promise

Simple enough to fit on a sticky note.

Every brief counts

No minimums. A $50 reaction and a $5,000 research round feed the same commitment.

Ongoing, not a campaign

This isn't a holiday promo or a launch stunt. It's how the business is built to run.

No cap, no fine print

10% of earnings. Not capped, not conditional, not limited to a window.

Buyers can give too

Can't take cash from vendors at work? Buyers can send their payout straight to charity instead.

Every brief you send does a little good.

Get honest reactions from the buyers you actually want — and know 10% of what we earn goes further.